01
Named Series Sponsor
Premium sponsor identification connected with The Mellon Patch throughout the television season.
Advertise · Sponsorship · Partnership
Partner With The Mellon Patch.
Connect your brand with one of Canada's most authentic homesteading television series.
The Mellon Patch reaches an engaged Canadian audience interested in agriculture, rural living, food production, equipment, tools, gardening, hunting, preservation and practical self-reliance.
¶ 01 — Audience
Proven Canadian television audience.
The Mellon Patch has demonstrated strong and consistent audience performance since beginning its television broadcast.
1,648,172
Numeris viewers during the first seven months of broadcast
October 2025 to April 2026
235,453
Average Numeris viewers per month
9Broadcasts
Every week across three Canadian television channels
468Broadcasts
Every year across Canada
Numeris audience results shown above represent measured viewing on Wild TV Canada from October 2025 through April 2026. Cowboy Channel Canada and RFD-TV Canada audiences are additional and are not included in these Numeris totals.
¶ 02 — National Broadcast
National Canadian broadcast exposure.
The Mellon Patch airs year-round on three specialty television channels serving Canadian rural, agricultural, outdoor and western audiences.
Wild TV Canada
Three broadcasts every week
Cowboy Channel Canada
Three broadcasts every week
RFD-TV Canada
Three broadcasts every week
Year-round broadcasting provides repeated exposure and allows sponsor messages to build recognition, familiarity and trust over time.
¶ 03 — Viewer Interests
Reach viewers who value practical products.
The Mellon Patch audience watches the series because the work, challenges and results are real. Sponsors can reach viewers who understand the value of durable equipment, dependable products and practical performance.
- ✶Agriculture and farming
- ✶Acreage and rural property ownership
- ✶Livestock and animal care
- ✶Tractors, machinery and equipment
- ✶Power tools and construction
- ✶Gardening and food production
- ✶Hunting and outdoor living
- ✶Canning, preserving and food storage
- ✶Homebuilding and property maintenance
- ✶Self-reliance and rural living
¶ 04 — Opportunities
Partnership opportunities.
02
Episode Sponsorship
Associate your company with selected episodes, projects or areas of interest that align with your products.
03
30-Second Commercials
Place professionally produced television commercials within regularly scheduled broadcasts of The Mellon Patch.
04
Broadcast Billboards
Opening and closing sponsor identification that places your company name and message directly beside the program.
05
Authentic Product Integration
Feature products, tools, machinery or equipment while they are genuinely being used on the working Mellon Patch homestead.
06
Digital and Social Promotion
Extend selected partnerships through website exposure, social media content and other digital promotions.
Partnerships can be customized according to a sponsor's objectives, products, target market and desired level of exposure.
¶ 05 — Authenticity
More than product placement.
The Mellon Patch is filmed on a real, working family homestead in rural northwestern Alberta. Equipment, tools and products are not placed on a studio set. They are used during genuine day-to-day work.
This gives sponsors the opportunity to demonstrate their products in an authentic environment while reaching viewers who understand and value practical performance.
Projects featured on the series can include livestock care, gardening, food production, equipment operation, construction, maintenance, harvesting, preserving and year-round homestead work.
Real work. Real products. Real Canadian viewers.
¶ 06 — A Natural Fit
A natural fit for rural and agricultural brands.
We work with companies whose products and services are relevant to the work performed on the homestead and the interests of the television audience.
- Agricultural equipment
- Tractors and attachments
- Power tools
- Building materials
- Livestock equipment
- Fencing and farm supplies
- Bee and honey equipment
- Seed and gardening products
- Outdoor equipment
- Workwear and footwear
- Trucks and utility vehicles
- Food processing and preservation equipment
- Energy and rural services
- Financial and insurance services
- Canadian-made products